#perthmarketing Update – 19 October 2015

Marketing news and events for the week commencing Monday 19 October 2015

EVENTS

@LocalChambers are hosting two great events this week. On Monday (19.10) they are hosting a Networking Lunch – Are You Getting Your Share of Business Being Done on LinkedIn? with Social Media Specialist Linda Le. Book your tickets here. And on Wednesday morning (21.10) they are hosting Marketing Without Advertising with guest speaker D. John Carlson @djohncarlson. Book here.

The Tourism Council of WA @TC_WA is hosting a Media & PR Workshop on Tuesday (20.10). Make the most of your media and public relations strategy through effective communication and PR management. Click here for details.

Learn how to maximise the various social media channels for your business as Business Station @BizStationInc continue their FREE Social Media Workshops this week with sessions in Joondalup and Belmont on Tuesday (20.10) and Wanneroo on Thursday (22.10).  Click here to view the coming workshops and to book.

Join Business Foundations @business_sme for their FREE Digital Series workshop on Tuesday (20.10) in Inglewood as they cover How to Sell Online. Learn the power of eCommerce, and the secrets of selling online successfully. Click here for more details and to book.

Online marketers @VorianAgency are offering a FREE YouTube Video Marketing Seminar on Wednesday (21.10) at their offices in West Perth. Click here to book.

@DoReMedia in partnership with WAM @musicwa host the first of a series of two Social Media for Creatives Workshops on Saturday (24.10) in Northbridge. Social Media for Creatives will equip you as a creative with the tools to dive into the world of social media and get your craft out there to the world. This course is foundational and is a great place to start. Click here to book.

NEWS

Last week was Stay Smart Online Week promoted by the Department of Communications and the Arts @CommsAu and @business_gov_au. Stay Smart Online is the Australian Government’s online safety and security information service, designed to help everyone understand the risks and simple steps that can be taken to protect personal and financial information when using the internet. As part of the week-long Stay Smart Online activities, the Small Business Guide was developed by the Australian Government to help you put in place some basic online security practices. View the Guide here.

@Nic_Hayes from @Media_Stable wrote a great piece for @thewest_com_au on The State of the PR Industry in Perth. Nic suggests that it’s a client’s world now where an educated and informed company can get a better arrangement if they shop-around. He also suggests that many PR firms have failed to keep up with technology and trends of consumer behaviour. Read the full article here.

Congratulations to Miles Burke @milesb and the team at @bamcreative who celebrated 13-years during the week. Bam Creative is an award-winnng Perth based digital agency. Check out some of their work via their website.

JOBS

The @Brand_Agency is looking for a Senior Developer to take up a role within their Perth digital team. You’ll be joining an agency that’s leading the way in offering fully integrated communications solutions. You’ll need to have a few years experience in building online application using languages like PHP, Node or ASP.NET. You know HTML like the back of your hand and can get around a CSS file. You have played with and would like to use frameworks like AngularJS, React and Ember. Click here for more details and to apply.

St John Ambulance WA @stjohn_wa are looking to hire an Executive Manager, Marketing & Communications. This key leadership role is tasked with developing and implementing innovative and engaging marketing and communications strategies targeted to meet the commercial and community objectives of the organisation. Click here to see the job ad on Seek.

@MurdochUni are seeking up to two Marketing Lecturers to join the team. The positions require experienced academics to teach marketing units in the Bachelor of Business (Marketing) major, the MBA program and the new Graduate Certificate in International Marketing. The marketing team works with commercial and government organisations in joint research projects and student internships and has a strong focus on collaborative learning. View more details here.

The City of Swan have advertised for a Marketing Coordinator. This job share position leading marketing and brand management for the City is an opportunity for a highly experienced Marketing professional to provide high level strategic advice, build organisational capability with an emphasis on digital marketing, devise creative solutions and assist in supervising and mentoring a skilled and dedicated team. See the ad on Seek here.

#perthmarketing TIP

LinkedIn is increasingly becoming a popular lead generation tool. It’s no longer just a place for online networking and searching the job market. LinkedIn can be a really effective tool for B2B lead generation as you have access to an engaged audience, you can provide value to potential customers by engaging in quality discussions and participating in relevant Groups. Check out some of our tips for using LinkedIn as a marketing tool for your business here.

Have we missed anything? Let us know about your #perthmarketing news or event. Drop us a line at @MarketingWest or info@marketingwest.com.au

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